Research brought to life

The true breakthrough for the Janus brand was making their intensive research process interesting and accessible for a mainstream audience. Nowhere were these stories more evocatively told than on TV. Whether it was the waterless fire system at the web start-up or the analyst climbing into manholes to evaluate a telecom company,

consumers finally understood how one firm invested their money. The approach not only differentiated Janus as a brand, it sparked a fervor with the public. Consumers wrote in asking for more, and analysts competed to have their projects showcased.

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For a great investment, sometimes you have to go under cover.
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Janus looks for companies that pay attention to the details.
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Evaluating this medical technology company required a trip to the operating room.
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In this spot, the Janus story takes a metaphorical turn.
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For Janus advisors, the proof is on the factory floor.

  • Mohawk Fine Papers_ Get in the Loop

  • Abundance Found_ Empowering Partnership

  • Vaska Natural Detergents_ Active Ingredient

  • The Living Principles_ Creative Action

  • California Wine Institute_ Global Appeal

  • BSR_ Illuminating a Global Network

  • Frameline Film Festival_ Think Pink & Beyond

  • Yerba Buena_ Neighborhood Intersections

  • HERproject_ Keeping Business Healthy

  • GreenBiz Group_ Thriving Ecosystem

  • Tools for Peace_ Tools for Growth

  • Peace Cereal_ Abundant Goodness

  • Dagoba Chocolate_ Taste Exploration

  • k.d. lang_ Recollection

  • Hello, New._ Campaign Trail

  • Scharffen Berger_ Adventures in Chocolate

  • Compostmodern_ Planting the seeds

  • Denver Public Schools_ Reading Rockets

  • Dockers_ Not Your Dad's Pants

  • SF Health Department_ Crystal Mess

  • Avaya_ Communication Without Boundaries

  • Dockers_ Cut from the Original Cloth

  • Nyne_ Forward Fashion

  • PepsiCo_ Philosophical Differences

  • Rearden Commerce_ The Anti-Dot-Com

  • Charles Chocolate_ One Very Hot Chocolate

  • Janus_ Get there. Invented here.

  • Target_ A Dose of Surrealism and Whimsy

  • Target_ Works of Art that Work

  • Janus TV_ Research brought to life

  • Michael Austin_ The Power of Personality

  • BACtrack_ A Breath of Fresh Air

  • Target_ Clutter Cutter